20+ Best App & Software Marketing WordPress Themes 2025
Thanks to the best app and software marketing WordPress themes, creating a professional website or landing page to promote your product is very straightforward.
To get started, simply install WordPress, then take your pick from this collection of app and software marketing WordPress themes and import one of their pre-built demos into your website. After that, you can start replacing the demo content with your own text and images.
As these are all high-quality professional WordPress themes, they give you full control over the design of your website. All of the best app and software marketing WordPress themes include detailed settings and options that make it easy to customize the appearance of your website. Some of these themes also feature drag-and-drop page builder tools that upgrade the default WordPress content editor to something much more powerful.
When it comes to adding extra pages to your website, these themes all have a good selection of pre-built layouts and templates that extend beyond the homepage. Thanks to this, you can quickly publish about, contact, coming soon, and many other essential pages on your website simply by using the ready-made content.
If you have an app or software product that you’d like to promote online, these WordPress themes have all been designed specifically for that purpose.
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Codiqa has five complete website demos for you to choose from for your app or software marketing WordPress website. As the homepages of the demo sites all have feature-rich layouts, you can use the pre-built content to effectively promote your apps or software services using pricing tables, feature grids, and video players.
As Codiqa includes a drag-and-drop page builder tool, it’s easy to rearrange the elements that make up the template of this theme. You can also use the builder to create new templates and layouts for your site, however, with so many great looking options in the Codiqa package, you might not need to.
If you want to sell your app or software product directly from your website, you can do so with Codiqa. As this theme has been built to work with the popular WooCommerce plugin, you can configure the ecommerce aspect of your website in almost any way that you can think of, thanks to the functionality of WooCommerce and its library of add-ons.
Codiqa Rating & Updates
| Current Version |
1.0.7 |
| Last Updated |
26 August 2020 |
| Rating |
4.55 (11 reviews) |
Codiqa Features & Compatibility
| Columns |
|
| Layout Style |
Responsive |
| Browser Compatibility |
Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Jumpstart also gives you a number of pre-built website demos that you can use for the foundation of your app or software marketing website. The homepages have lots of useful elements to help you promote your products while the inner page templates give you more ways to connect with your audience and support your users.
The selection of multiple landing page templates is sure to come in handy if you want to promote your apps and software products online. The different layouts all have their own unique designs but do share the overall style and personality of this theme, helping to give your website a consistent look.
To give you full control over the design of your marketing site, Codiqa comes with the premium WPBakery Page Builder plugin while also being fully compatible with the Elementor page builder plugin. Thanks to this, whatever your preferred WordPress customization tool, you should be able to quickly get to grips with Codiqa.
Jumpstart Rating & Updates
| Current Version |
1.1.0 |
| Last Updated |
1 September 2020 |
| Rating |
4 (9 reviews) |
Jumpstart Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Apzo should work well for creating sites to promote apps, SaaS products, and other technology-related projects. The nine website demos in the Apzo package are all suitable for this type of project so you do get a good range of options for your site.
As is common with many of the best app and software marketing WordPress themes, Apzo comes equipped with a drag-and-drop page builder tool. In this case, it’s the GoodLayers Page Builder, a tool created by the developers of this theme. Thanks to this, you should find it relatively easy to open up the Apzo templates and start customizing them to match your website goals.
Along with the page builder tool, you can also customize your website by choosing from the library of 19 header layouts and via the theme options control panel that lets you adjust the colors, fonts, and other settings.
Apzo Rating & Updates
| Current Version |
1.0.5 |
| Last Updated |
2 December 2020 |
| Rating |
5 (4 reviews) |
Apzo Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE11, Firefox, Safari, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Appon should have everything you need to create a website to market your app or software product online. Whether you want to launch a website to promote your software development company or you need a site for marketing your latest app, Appon and its library of templates should be able to help.
All of the demos have stunning homepage layouts that are packed with useful features. However, the inner page templates of these demos deliver lots of useful content to enable you to publish your portfolio online, add a blog to your site, and enable full ecommerce functionality for selling your apps and software tools directly from your website.
With features like pricing tables, testimonial sliders, and call-to-action buttons, you can quickly add lots of useful conversion-focused elements to your site to generate more sales and subscriptions with the Appon software marketing theme for WordPress.
Appon Rating & Updates
| Current Version |
1.1.3 |
| Last Updated |
10 December 2020 |
| Rating |
4.22 (9 reviews) |
Appon Features & Compatibility
| Columns |
3 |
| Layout Style |
Responsive |
| Browser Compatibility |
Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
NextApp is an app and software landing page WordPress theme that should be able to help you with your online marketing efforts. In the package, you’ll find 20 different homepage layouts for your site that all would make great landing pages for promoting apps and software products online.
Some of the landing page layouts stick to the familiar, tried-and-tested sales page format, while others take a slightly different approach. Due to this, NextApp should hopefully appeal to a wide audience. To help you promote your app, SasS, or some other project, the other templates of NextApp, such as the reviews page templates and the pricing page layout, make it easy to add essential content to your site.
While the templates have been designed to a very professional standard, if you do want to edit them, you should find it easy with NextApp. Uploading logos, swapping fonts, and changing the colors is straightforward too with this landing page theme.
NextApp Rating & Updates
| Current Version |
1.2.9 |
| Last Updated |
1 January 2021 |
| Rating |
4.78 (9 reviews) |
NextApp Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, HTML Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
vApp is a multipurpose app and software marketing theme that comes with 15 unique premade homepage designs. You can use this theme to make all kinds of app landing pages, SaaS startup websites, software marketing websites, and more.
Built with Elementor, the theme can also be easily customized to fit your brand and business as well.
vApp Rating & Updates
| Current Version |
4.2.1 |
| Last Updated |
22 October 2020 |
| Rating |
4.7 (23 reviews) |
vApp Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, HTML Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Applay is a modern WordPress theme made specifically for promoting and showcasing mobile apps. It has an attractive header section with an animated mockup and call-to-action buttons.
The theme comes with multiple homepage designs with various header styles and a coming soon page. It also includes lots of inner pages for including mroe details about your app, team, and company.
Applay Rating & Updates
| Current Version |
3.6 |
| Last Updated |
29 September 2020 |
| Rating |
4.91 (141 reviews) |
Applay Features & Compatibility
| Columns |
|
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Appai has 16 homepage designs to suit a range of tastes and design preferences. Once you’ve chosen which design you want to use for your website, it can be imported into WordPress in a just a few clicks.
As Appai isn’t short on customization options, adjusting the default design of this theme isn’t difficult. Also, with so many homepage designs to choose from, you’re sure to find a suitable demo for your app and software promotion website.
Appai Rating & Updates
| Current Version |
2.1.9 |
| Last Updated |
22 January 2019 |
| Rating |
4.52 (23 reviews) |
Appai Features & Compatibility
| Columns |
3 |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
No |
| Widget Ready |
No |
More Info & Download
Faded comes in single and multi-page variations that cover a range of styles. With this app and software WordPress theme, you also have the option of using color, image, video, or slideshow backgrounds on your website.
There’s a drag-and-drop page builder plugin on hand too, giving you the ability to customize the rest of your app and software marketing website.
Faded Rating & Updates
| Current Version |
1.9.6 |
| Last Updated |
12 May 2019 |
| Rating |
3.97 (29 reviews) |
Faded Features & Compatibility
| Columns |
|
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Apps Craft has 10 different design variations for you to choose from for your WordPress app and software marketing website. As well as the visual page builder and the theme customization options, Apps Craft also includes some other useful extensions to help you manage and maintain your WordPress website.
Apps Craft Rating & Updates
| Current Version |
1.9.1 |
| Last Updated |
26 June 2019 |
| Rating |
3.43 (7 reviews) |
Apps Craft Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Applauz has a good selection of pre-built website designs for promoting a range of apps or software products. In the Applauz package, you’ll find the Bold Builder page editor tool to help you customize the pre-built content or design your own pages from scratch.
If you want to create a coming soon or countdown page to promote the launch of your app or software, this theme has the templates you’ll need.
Applauz Rating & Updates
| Current Version |
1.2.8 |
| Last Updated |
27 July 2020 |
| Rating |
4.76 (37 reviews) |
Applauz Features & Compatibility
| Columns |
|
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
App Expo is a good theme for anyone who wants to create a website to showcase or sell their apps online. Whether you’re linking to the main app stores or using an ecommerce plugin like WooCommerce, this theme should help you promote your apps and software through your WordPress website.
App Expo Rating & Updates
| Current Version |
3.0 |
| Last Updated |
27 June 2019 |
| Rating |
New Theme (No Ratings Yet) |
App Expo Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files, PSD |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
TheSaaS claims to have everything needed to create an app or software marketing website and after checking out the demo content and feature list it’s hard to disagree. The pre-made demos and inner page templates all look great, but they can be easily customized using the drag-and-drop page builder tool.
With so much to offer, it’s easy to see why TheSaaS was included in this collection of the best app and software marketing WordPress themes.
TheSaaS Rating & Updates
| Current Version |
1.1.5 |
| Last Updated |
27 April 2020 |
| Rating |
4.65 (66 reviews) |
TheSaaS Features & Compatibility
| Columns |
1 |
| Layout Style |
Responsive |
| Browser Compatibility |
IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
Layered PNG, PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
|
| Widget Ready |
Yes |
More Info & Download
Inova has 28 demos to help find the perfect design for your app and software marketing WordPress website. Each of the pre-built website demos features that latest design trends, including mobile-friendly sliders, video backgrounds, interactive product galleries, and pricing tables to help you promote your app or software product online.
Inova Rating & Updates
| Current Version |
3.6 |
| Last Updated |
14 May 2019 |
| Rating |
3.88 (16 reviews) |
Inova Features & Compatibility
| Columns |
|
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
Yes |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
ForIT has a good selection of pre-built website content, including landing pages, homepages, and blog post templates to help you assemble your own custom app and software marketing site. The one-click demo importer tool will help you to quickly launch your website, while the Visual Composer page builder plugin provides you with the tools to personalize the demo content.
ForIT Rating & Updates
| Current Version |
1.0 |
| Last Updated |
8 February 2017 |
| Rating |
4.2 (5 reviews) |
ForIT Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11 |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Appho is a drag-and-drop landing page WordPress theme that’s been designed to promote apps and software online. The two app focused homepage designs should work well for sending traffic to your pages on the most popular mobile app stores or collecting emails from interested visitors in the run-up to the launch of your app.
Appho Rating & Updates
| Current Version |
1.0.0 |
| Last Updated |
21 September 2018 |
| Rating |
New Theme (No Ratings Yet) |
Appho Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
No |
More Info & Download
Startme is a landing page WordPress theme that’s ideal for promoting apps and software. The 12 homepage designs give you lots of options when setting up your site, while the theme options, settings, and customization controls ensure your website will look that way that you want.
Premium plugins like Visual Composer and Slider Revolution help make the Startme package even more attractive.
Startme Rating & Updates
| Current Version |
1.0.2 |
| Last Updated |
24 September 2018 |
| Rating |
New Theme (No Ratings Yet) |
Startme Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Omni has six modern homepage designs to speed up the process of creating an app or software marketing website with WordPress. Once you’ve imported the demo content, you can either use it as it is or start customizing the designs through the Visual Composer drag-and-drop page builder and the theme options and settings.
Omni Rating & Updates
| Current Version |
1.6 |
| Last Updated |
23 May 2020 |
| Rating |
4.42 (24 reviews) |
Omni Features & Compatibility
| Columns |
2 |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
Layered PSD, PHP Files, CSS Files, JS Files, PSD |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Softa has been created to help you launch a stylish website for your app or software product. The selection of homepage demos is ideal for a range of projects, making this one of the most flexible app and software marketing WordPress themes available today.
Furthermore, as Softa is fully customizable, you should be able to personalize this theme to match your creative vision.
Softa Rating & Updates
| Current Version |
1.3.5 |
| Last Updated |
4 November 2020 |
| Rating |
4.6 (5 reviews) |
Softa Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
Layered PNG, PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
Yes |
More Info & Download
Apps comes in a number of variations with a one-click demo importer tool that simplifies the process of starting your website project. As the demos look great, you might not need to make any changes to them.
However, if you do want to, the pre-built layouts can be easily customized with the Apps theme.
Apps Rating & Updates
| Current Version |
2.2 |
| Last Updated |
23 September 2020 |
| Rating |
4.43 (14 reviews) |
Apps Features & Compatibility
| Columns |
4+ |
| Layout Style |
Responsive |
| Browser Compatibility |
IE9, IE10, IE11, Firefox, Safari, Opera, Chrome, Edge |
| Documentation |
Well Documented |
| Files Included |
PHP Files, CSS Files, JS Files |
| Gutenberg Ready |
No |
| High Resolution Ready |
Yes |
| Widget Ready |
No |
